McBride Homes to Sponsor Renowned Braggin’ Rights Game in St. Louis

ST. LOUIS (Oct. 26, 2021) – Locally based McBride Homes will serve as title sponsor of the annual Braggin’ Rights men’s basketball game between the University of Illinois and the University of Missouri when it returns to St. Louis in December.

The Enterprise Center will play host to the McBride Homes Braggin’ Rights game on Wednesday, Dec. 22, 2021 at 8 p.m. The highly anticipated game between the Fighting Illini of the Big Ten and the Mizzou Tigers of the SEC has been a St. Louis sports staple for more than four decades. The 2020 matchup, held in Columbia, Mo. due to the pandemic, marked the first time it had not been held in St. Louis since 1980.

“At McBride Homes we are celebrating our 75th anniversary this year and the Braggin’ Rights game is one of St. Louis’ greatest sporting traditions,” said John F. Eilermann, CEO and Chairman of McBride Homes. “It’s a big game and the atmosphere is always explosive. We’re excited that St. Louis gets to enjoy this rivalry at home once again and that we can sponsor this special event.”

The multi-year relationship with McBride Homes for Braggin’ Rights was secured by the local teams for LEARFIELD, athletics multimedia rightsholder for both universities. Champaign-based Fighting Illini Sports Properties and Columbia-based Mizzou Sports Properties represent the University of Illinois and the University of Missouri respectively.

“As Missouri’s largest home builder, McBride Homes is extremely proud to be the title sponsor of the Braggin’ Rights game,” said Eilermann. “We are a loyal supporter of these teams and their fans, and we’re excited to bring the game back home to St. Louis at the Enterprise Center.”

For the complete 2021-22 men’s basketball schedules, visit the official athletics websites for Illinois and Missouri at these respective links.  

McBride Homes has been the top builder in St. Louis and the state of Missouri for over 20 years. Having built over 35,000 homes across the metro area, McBride Homes is the #1 Union builder in the U.S. McBride also has the largest market share of any builder in a top market. With over 75 years of homebuilding experience, the company’s mission is to continue providing a wide range of homes and products, while obtaining quality craftsmanship, affordability for our customers, and the best locations in the St. Louis metro area.